Deloitte CEO Cathy Engelbert participates in a Yahoo Finance All Markets Summit: A World of Change during The Times Center in New York. (Photo by Evan Agostini/Invision/AP, File)
The WNBA has a new personality with a new title.
The fasten hired Cathy Engelbert as commissioner on Wednesday. The prior 4 leaders of a WNBA had been famous as president.
“Commissioner, initial of all, respected and shamed to have that title. And it comes with overwhelming shortcoming … only unequivocally humbled,” Engelbert said.
Since 2015, Engelbert has been CEO of Deloitte US, an accounting classification that works with Fortune 500 companies. She was a initial lady to reason that job.
“With Cathy’s hiring, we wanted to vigilance to a broadest probable assembly that a WNBA is a vital fasten and that she has a same standing as a heads of other U.S.-based sports leagues,” NBA Commissioner Adam Silver said.
She replaces Lisa Borders, who stepped down in October. NBA Deputy Commissioner Mark Tatum has been a halt boss given Borders left.
“It is an comprehensive payoff to be fasten a WNBA during such an sparkling and critical time in a history,” Engelbert said. “I see extensive event to accelerate prominence for a competition of women’s basketball, commission a players and raise fan engagement. we demeanour brazen to regulating my business imagination and passion for basketball to foster women in a diversion and beyond, and to operative with a teams and world-class athletes to assistance grow this fasten into a abounding business.”
Engelbert will start on Jul 17 once her tenure as CEO of Deloitte concludes. Tatum will still be in assign of a fasten until Engelbert takes over.
“I have a tenure to finish and a mercantile year ends with that term,” Engelbert pronounced about her midseason start date. “I have to finish a financial partial of that job. … Fair volume of things we need to get done. Maybe a week or dual off with family. we have dual graduations. we will be entirely intent with a launch and tipoff in a week or dual of a WNBA season. Attending games and networking with a ecosystem.”
One thing a new commissioner will have to understanding with comparatively fast is a common negotiate agreement. The players opted out of a stream agreement during a finish of final season. This deteriorate will still be lonesome by a stream CBA.
It’s been an active offseason for a league, that starts a 23rd deteriorate on May 24. The WNBA announced a understanding with CBS progressing this month to promote 40 games on CBS Sports Network. The WNBA also sealed ATT as a tip sponsor, combined new uniforms by Nike and rebranded itself with a new logo. The fasten also had a promotional tie-in with a rarely successful “Captain Marvel” film in Feb and oversaw a sale of a New York Liberty to an investment organisation led by Brooklyn Nets minority owners Joseph Tsai.
The WNBA also promoted Christin Hedgpeth to arch handling officer in February. She had been stuffing that purpose on an halt basis.
Engelbert played college basketball during Lehigh underneath stream Notre Dame manager Muffet McGraw. She was also on a school’s lacrosse team, portion as captain of both programs.
“Cathy is a world-class business personality with a low tie to women’s basketball, that creates her a ideal chairman to lead a WNBA into a subsequent proviso of growth,” Silver said. “The WNBA will advantage significantly from her some-more than 30 years of business and operational experience, including income generation, pointy entrepreneurial instincts and proven government abilities.”