Before a days of Millennial pinkish packaging, giveaway plaque sheets, and models embracing a “glowy, elementary girl” aesthetic, there was another fail-safe approach to attract shoppers into shopping beauty: sex. The aged Mad Men proverb of “sex sells” competence finally be loss from automobile commercials and cigarette ads, though if we demeanour around makeup shelves, it’s—almost shockingly—still prevalent.
Brands like Nars and Too Faced have prolonged done use of fixing their products something tantalizingly provocative. Desire, Deep Throat, Afterglow—at a certain point, you’d consider it’d make a lady wish a adverse period. But saying a success of job a pinky-peach glow “Orgasm” or claiming that a mascara is indeed Better Than Sex, brands are ceaselessly perplexing to bank on a wish that a risque name will squeeze a eyes.
And yet, all a fixing innuendos are comically parched right now. It’s transcended lipstick and blush, where voluptuous fixing conventions got their start. Now, highlighter, eyeshadow, and even environment mist are bringing a review to a bedroom. Mascara names generally wouldn’t sound out of place in an amorous novel. Bad Gal Bang? Maneater? Climax? we haven’t had sex in months, though my makeup bag is raunchy AF.
On a flip side, a evidence could be done that there’s zero wrong about wanting to feel yourself. If carrying Orgasm on your cheeks puts we in damn good mood, because shouldn’t we extract in that pleasure? So for one week, we put all a sex-themed makeup to work with one doubt in mind: Does voluptuous makeup indeed make we feel some-more sexy? Or is it all only a absurd selling ploy to get we to buy some-more stuff?